MPM Radish Seeds

Project Type

Packaging Design

Mandate

This project aimed to create seed packaging for three kinds of radishes for Marchés Publics de Montréal.
The Marchés publics de Montréal is a public network of a multitude of markets with the mission to improve access to fresh produce that brings Montrealers closer to local producers, market gardeners, retailers, restaurateurs, and agri-food artisans.

While thinking of this project, I was particularly drawn to the perfect round shapes radishes have when they are cut, as well as their vibrant colors. Having the concept of circularity in mind, I explored a way to utilize both this and the radishes’ fun colors for the packaging. I decided on making an envelope that opens in 3 different flaps, each flap being a different color of the radish. To reveal those colors, I cut circles of different sizes so that when the envelope is closed, we can see each layer, creating a whole radish slice.
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